Todd Cohen: Growth tied to capacity, cultivation, communication
I just read a great article by Todd Cohen at the Philanthropy North Carolina.
Most of my clients are human services organizations, and Todd has the following tips:
Human services organizations, faced with uncertain government funding, are turning increasing attention to communicating more effectively and planning more strategically, said Michael Nilsen, vice president for public affairs at the Association of Fundraising Professionals. That includes rebranding themselves, telling their stories more effectively, assessing the impact of their programs, making better use of digital technology, and turning to donors for advice, he said.
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