4 Fundraising Metrics You Should Care More About

| by Bert Armstrong

Here at Armstrong McGuire, we are always talking with our clients about the importance of measuring effectiveness.  Saw a great article by Brady Josephson this morning in the Philanthropy Journal and thought our fundraising friends would benefit from it. Here is a link:

4 Fundraising Metrics You Should Care More About

Remember, you are what you measure!

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