May 20

In Loving Memory

As Memorial Day approaches and we honor the men and women who died while serving in the U.S. military, it makes me think of the importance of memorials and honorariums as a good fundraising practice.

April Anthony
May 13

Is "Sales" a Dirty Word?

A friend introduced me to some skin care products not too long ago and I was completely blown away. I fell in love immediately with how my skin looked & felt. My friend then asked me if I’d be interested in selling them. My initial response was to recoil, as if I were touching a hot stove. As I wrinkled up my nose, I thought “sales”. Ugh! Isn’t that a dirty word

May 6

Keep the Caffeine and the Conversations Flowing

On the contact page of the Armstrong McGuire website, we say that many of our best client engagements start with a simple conversation. Many of these happen at local coffee shops and I'm a sucker for picking up the tab. Over the years, my expenditures on cups of coffee (or Diet Coke if you know quality caffeine when you taste it) rivals the amount spent on other marketing and business development activities.

Bert Armstrong
Apr 29

The Rewiring Process

I am hard wired as a night person. During the transition from college student to employee the rewiring process started completely against my will. My husband and I generally did not talk in the morning while getting ready for work—I was incapable of conversation.

Shannon Williams

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