

Many nonprofits had to cancel their spring events because of COVID-19, pushing them to the fall. Then when the pandemic continued, everyone needed to transform in-person events to virtual events. How will your event stand out and achieve the fundraising goals you need for success? Below are some tips and examples of virtual events showcasing the diversity of what nonprofits are planning.

I read an article in the Chronicle of Philanthropy this week written by Joan Garry, a consultant, author, and speaker who has been called the “Dear Abby of Nonprofit Leaders” for her advice. The article, "How to Ask for Money During a Crisis," offers sage advice for those tasked with fundraising during this challenging season of pandemic. I commend this easy read and encourage you to share it with your staff, board members, and volunteers as a quick training piece as you prepare for this all-important, yet unique, end of year giving season.

Lately I have been binge-watching reruns of The West Wing on Netflix. Some friends recommended I dive back into this fictional era of politics and government to pacify my appetite for political drama – likely a safer approach than launching into talk about politics during the casual chat at the start of a Zoom meeting.

Leading with transparency is my personal go-to. In our current environment, I believe transparency in fundraising is absolutely essential.
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